Skip to Main Content

MACDONALD-KELCE LIBRARY

Building

Spartan Search Databases Databases by Subject Research Guides Journal Search

For Students For Faculty Subject Librarians Research Guides Citing Sources Copyright Government Documents Information Literacy Primary Sources RefWorks Scholarly Communication

Library Account Booking Study Rooms Circulation For Faculty Interlibrary Loan Laptop Checkout Printing

Archives & Special Collections Search Digital Collections Browse Digital Collections Institutional Repository (UoTIR) Exhibits UT Lectures and Events UT Publications & History

About Contact Us Hours Lecture Series and Events Newsletter: The Bookmark Policies Visitor Information

Giving: Friends of the MKL FAQ

Marketing

Consumer Surveys & Opinion Polls

Roper iPoll
Search over 900,000 questions and 25,000 datasets!
Visual Health Policy Search tool
International Data - Interactive Map
SBRnet: Sports Market Analytics
Sports market research: sports fan demographics, sports business, market research, industry reports, and licensed industry articles with respect to various sports and governing bodies. Strong table and Excel data formats.

Marketing Campaigns

Encyclopedia of Major Marketing Strategies by Miskelly, Matthew, editor.
ISBN: 9781410389336

Publication Date: 2019
The Digital Marketing Handbook by Simon Kingsnorth
ISBN: 9781398603417

Publication Date: 2022-01-25
The Best Digital Marketing Campaigns in the World by Damian Ryan; Calvin Jones
ISBN: 9780749460631

Publication Date: 2011-06-03

Advertising Age
Corresponds in part to the weekly print publication, Advertising Age. Includes links to online articles, a Datacenter, Events, Resources (including fact pacts, white papers, etc.), and archives of the periodical issues dating back nine years.

Last Updated: Nov 11, 2025 1:08 PM
URL: https://utopia.ut.edu/marketing
Print Page

Macdonald-Kelce Library - University of Tampa - 401 W. Kennedy Blvd. - Tampa, FL 33606 - 813 257-3056 - library@ut.edu - Accessibility